The number one thing we know about Social Media Marketing is that it is time-consuming and over-whelming. Most internal marketing departments don’t have the time to monitor and respond to questions and comments on social media platforms, let alone create and disseminate a constant stream of content. That’s where we come in. From the initial social media strategy to content creation and ongoing community management, we can manage it all. Watch your brand awareness and Web leads grow as we drive participation and engagement via your social media channels.
Our Approach
Strategy
We create a roadmap for social media participation based on your target audience and business objectives and work to ensure that your social media communications integrate with your other marketing activities.
Community Management
We create a presence for your business in leading social networks. We also create a content strategy that drives the social media editorial calendar that we create and implement on your behalf. The content strategy includes strategies for increasing followers, engaging existing followers and encouraging participation. We monitor and respond to questions and comments posted to your social media channels.
Blogging
There are many reasons to start your own blog. From an SEO perspective, blogging adds fresh content to your site on a regular basis, which helps you rank better in the search engines. From a brand awareness standpoint, blogging helps you engage and retain your social media followers by providing a constant stream of valuable content that keeps them coming back. Our blogging services include content strategy, research, writing blog posts and managing your blog on a daily basis, as well as sharing blog posts via your social media channels.
Social Media Advertising
The major social media networks (Facebook, Instagram, LinkedIn and Twitter) all offer advertising options. We help you create social media advertising campaigns that supplement your organic social media marketing to drive increased traffic to your website and obtain more followers.
Performance Tracking
We use Web analytics data to determine the success of each social media strategy implemented and provide monthly reports to track performance and propose ongoing strategies and ideas.
Get Started
Contact us to learn more about our Social Media Marketing services and how you can use organic and paid strategies to elevate your online brand visibility.